Marketing is key to those who self-publish, but also for those who go the traditional publishing method with the brick-and-mortar companies. You’re still expected to market yourself.
So here I present an Internet find; 200+ by Self Publishing Coach– a page with 200+ marketing and author tools. But you might need to get a snack or coffee first. The site and all the links and ideas will take time to peruse.
I now keep a file on marketing ideas so I can keep track of what works and what doesn’t. Naturally, consider a length of time to see results. For instance, when using the Amazon KDP Select, I saw 11 sales before I posted an announcement. Sadly, no reviews as of yet.
Here is the DOC file of the Marketing Task Worksheet I use;